Hi Marley insurance messaging on iPhone

The problem

Most carrier communication is reactive. Customers chase status updates, and silence reads as neglect. Carriers needed a way to reach policyholders proactively, at scale, without spamming them during off-hours.

Approach

Designed outreach flows and scheduling surfaces: templates, audience targeting, and quiet-hours handling so messages land at respectful times. The quiet-hours pattern is visible in the live inbox demo. Carriers build template-based campaigns with audience filters and scheduled send windows so proactive updates respect local time zones.

Outcome

Carriers can run proactive outreach from the same platform they use for conversations.

Screens and artifacts for this workstream are being prepared for publication. Most of this work lives behind carrier NDAs.